TikTok ads SOP · Spark Ads & creators

SOP: Brief creators for ad-ready content

Goal: Get videos that work as ads.

  1. 1Share 3 hooks
  2. 2Share approved and banned claims
  3. 3Ask for 9:16, clear audio, product in first 3s
  4. 4Ask for raw files
  5. 5Confirm ad rights
KPI: Spend per creatorKPI: ROAS per creatorKPI: Authorized videos

Resources

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