TikTok ads SOP · Team & operating rhythm

SOP: Brief your creative team weekly

Goal: Keep the pipeline full.

  1. 1Share winners and losers
  2. 2Share 5 new concepts
  3. 3Set deadlines
  4. 4Review drafts
  5. 5Launch
KPI: Creatives shippedKPI: Review completionKPI: Goal attainment

Resources

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