TikTok ads SOP · Shopify + TikTok ads

SOP: Report Shopify and TikTok together

Goal: One view of growth.

  1. 1Combine revenue
  2. 2Combine spend
  3. 3Calculate blended ROAS
  4. 4Share weekly
  5. 5Set goals
KPI: Shopify ROASKPI: CVRKPI: AOV

Resources

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