TikTok ads SOP · Creative testing

SOP: Research winning ads in Creative Center

Goal: Learn what works in your niche.

  1. 1Open TikTok Creative Center top ads
  2. 2Filter by your category and country
  3. 3Save 10 top ads
  4. 4Note hooks and formats
  5. 5Brief creators on 3 patterns
KPI: Hook rateKPI: CTRKPI: CVR

Resources

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