TikTok ads SOP · Team & operating rhythm

SOP: Run a weekly ads review

Goal: Learn every 7 days.

  1. 1Creator review
  2. 2Creative review
  3. 3Product review
  4. 4Ad review
  5. 5Set next week's tests
KPI: Creatives shippedKPI: Review completionKPI: Goal attainment

Resources

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